Know What the Machine
Knows About Your Maison

Real-time monitoring of how ChatGPT, Claude, Gemini, and Perplexity perceive, cite, and represent your brand. Detect hallucinations before they damage trust.

The first AI visibility platform built exclusively for luxury Maisons — where brand truth meets algorithmic perception.

A new service by The Augmented Maison

ChatGPT
Claude
Gemini
Perplexity

The AI Is Already
Talking About You

Every day, thousands of potential clients ask AI models about luxury brands. The answers they receive are confident, detailed, and sometimes completely wrong. An independent Maison described as "owned by LVMH". Heritage calfskin replaced by "synthetic leather". A founding year off by decades.

Research confirms that AI recommendation lists are probabilistic — the same brand list appears less than 1% of the time for identical prompts. Yet top brands surface in 55 to 77% of answers. The question is not whether AI talks about you. It is whether it tells the truth.

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Gemini
✗ "Maison X was acquired by LVMH in 2019"
✓ Independent, family-owned since 1920
ChatGPT
✗ "Founded in 1935, known for synthetic materials"
✓ Founded 1920, heritage calfskin exclusively
Perplexity
✗ "Products available on Amazon and major marketplaces"
✓ Exclusively own boutiques and direct online

Share of AI

We measure how often your Maison appears when users ask AI models about your territory. 40 strategic prompts, 4 models, 3 runs each — 480 API calls. The result: your Share of AI, the metric that replaces search rankings.

01 / 04

Hallucination Detection

Every response is checked against your verified Brand Truth Profile. Wrong ownership, wrong materials, fabricated scandals — we detect it all, classify by severity, and tell you exactly which data source to correct.

02 / 04

Competitive Share of Voice

For every prompt, we track not just your presence but your competitors'. The SOV ranking reveals who owns the AI conversation in your territory — and where you can overtake them.

03 / 04

Cross-Model Consistency

We cross-check how ChatGPT, Claude, Gemini, and Perplexity describe your ownership, materials, founding year, positioning, and distribution. Divergence means confusion. We pinpoint exactly which model contradicts the others.

04 / 04

The future of luxury is not about ranking #1 for a keyword. It is about being so well-understood that the machine cannot assemble a credible answer without you.

01 — 04
62%
Average Share of AI for monitored Maisons — the percentage of AI answers that mention the brand in its competitive territory.
02 — 04
3.2%
Hallucination rate detected across the 4 AI models — factually incorrect claims about brand ownership, materials, or heritage.
03 — 04
480
API calls per monitoring cycle — 40 prompts across 4 models, each run 3 times to capture the probabilistic nature of AI responses.
04 — 04
87%
Cross-model consistency — the degree of agreement between ChatGPT, Claude, Gemini, and Perplexity when describing our monitored Maisons.

Three Steps to
AI Sovereignty

01
We Onboard
Your Maison
We build your Brand Truth Profile — every verified fact about your Maison. We map your competitive territory and craft 40+ strategic prompts calibrated to your positioning.
02
The Monitor
Runs Weekly
Every Monday, 480 API calls across 4 AI models. Citation rates measured. Hallucinations detected. Competitors tracked. Consistency verified. Results in your dashboard by morning.
03
You See, Correct
& Improve
Your dashboard shows exactly what to fix and where. Confirm hallucinations, update your truth profile, follow actionable recommendations. Watch your scores improve week over week.

Not Just Monitoring.
Action.

01
Confirm or Correct Hallucinations
Three buttons on every alert: Confirm False, Actually True, or Nuance. Your feedback trains the detection system — fewer false positives, sharper alerts, week after week.
02
Edit Your Brand Truth Profile
Add anti-attributes when you spot new hallucination patterns. Update materials, products, ownership. Every edit sharpens the monitoring radar for the next run.
03
Follow Actionable Recommendations
Every alert comes with a specific corrective action: "Update Wikidata P127", "Add JSON-LD Product schema", "Verify Google Knowledge Graph". Not generic advice — surgical precision.
04
Track Your Progress Over Time
Weekly monitoring shows the trajectory. Share of AI rising? Hallucination Rate falling? Consistency improving? The dashboard proves the ROI of every corrective action.

Continuous Intelligence

Quarterly Monitoring Package
Continuous AI Sovereignty
Scoped to your Maison · Quarterly engagement
  • Weekly automated monitoring across 4 AI models
  • 40+ strategic prompts calibrated to your territory
  • Real-time hallucination detection & alerting
  • Competitive Share of Voice tracking
  • Cross-model consistency analysis
  • Interactive dashboard with correction tools
  • Versioned Brand Truth Profile
  • Actionable recommendations per alert
  • Monthly strategic debrief with consultant
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Requires initial Strategic Diagnosis. Pair the diagnosis with 12 months of monitoring for a comprehensive AI sovereignty package.

Your Competitors Are
Already Invisible to
Some AI Models

The question is not whether AI talks about your Maison. It is whether it tells the truth.